Datasets and Dashboards

Experience Exponential Omnichannel Growth with Saras Pulse

Data infrastructure designed to simplify data, align business teams, and fuel growth.
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Need more than just high-level insights?

Saras Pulse offers a unified view of marketing performance, financial metrics, and operational efficiency.

Now you can see the direct impact of your marketing spend on revenue, track ROI across channels, and monitor budget allocation—all in real-time.
Eliminate data silos
Optimize resource allocation
Ensure aligned teams

Brands we Optimize Data for

Saras built a tracking system for us to identify recently churned high value customers. Helping our customer success team launch hyper-targeted outreach program for these customers that resulted in a significant uptick in retention.
Josh Holley
COO & CFO
Saras has been a fantastic partner for me over the past few years. The ability to monitor the impact of various initiatives on retention in real-time through their cohort dashboards was an absolute game changer for leading the DTC and Amazon channels.
Jordan Narducci
Director of BI & Data Engineering
I’m constantly inspired by the expertise Saras team brings to the table. It’s truly rewarding to work with such skilled professionals and to continue learning and exploring from them.
Nadine Elway (Maloney)
Director of BI & Data Engineering
It's lovely to see our Shopify and Amazon sales together, we can look at one product across different platforms to see its performance. Because there's really no way to see that in Amazon.
Emma Iveson
Head of Trading
Saras team is a jack of all trades and an extension of our growth team. Beyond helping us with customized data tracking and dashboards, they guided us a lot. We can't recommend them enough!
Lindsey Johnson
CEO
Saras's customer 360 provided us Advanced Customer Cohorts with CLTV analysis across segments and channels, helping us target the right customers through personalised communication. And the forecasting and BI Dashboards helped us measure the right data.
Alex Faherty
CEO
Saras built a tracking system for us to identify recently churned high value customers. Helping our customer success team launch hyper-targeted outreach program for these customers that resulted in a significant uptick in retention.
Josh Holley
COO & CFO
Saras has been a fantastic partner for me over the past few years. The ability to monitor the impact of various initiatives on retention in real-time through their cohort dashboards was an absolute game changer for leading the DTC and Amazon channels.
Jordan Narducci
Director of BI & Data Engineering
I’m constantly inspired by the expertise Saras team brings to the table. It’s truly rewarding to work with such skilled professionals and to continue learning and exploring from them.
Nadine Elway (Maloney)
Director of BI & Data Engineering
It's lovely to see our Shopify and Amazon sales together, we can look at one product across different platforms to see its performance. Because there's really no way to see that in Amazon.
Emma Iveson
Head of Trading
Saras team is a jack of all trades and an extension of our growth team. Beyond helping us with customized data tracking and dashboards, they guided us a lot. We can't recommend them enough!
Lindsey Johnson
CEO
Saras's customer 360 provided us Advanced Customer Cohorts with CLTV analysis across segments and channels, helping us target the right customers through personalised communication. And the forecasting and BI Dashboards helped us measure the right data.
Alex Faherty
CEO

What is Saras Pulse?

Saras Pulse is your all-in-one solution for business insights. It’s not just a reporting tool, 
but a complete data infra that manages your data behind the scenes. It acts as your extended data team, 
to bring actionable insights to your dashboards, while you focus on growing your business.  
Saras Pulse changes the way you look at dashboards and reports.
Whether you're optimizing ad spend, identifying your most valuable customers, or planning your next big market move, 
Saras Pulse empowers you to acquire more and keeps your high-LTV customers returning to you.

For Growth Marketers

Here’s What Saras Pulse Can Do for You

  • Reveal the True ROI of Your Marketing Spend: Go beyond surface-level metrics to uncover which channels drive the most profitable customers and scale what works.
  • Identify Your Most Valuable Customers:
    Get detailed insights into buying behavior, preferences, and engagement to craft resonating campaigns.
  • Confidently Expand into New Markets or Products : Analyze sales trends and customer demand to uncover untapped opportunities while avoiding costly risks.
  • Optimize Your Growth Strategy Across the Board : From acquisition, and retention to pricing and promotions, Saras Pulse equips you with the insights needed for profitable, data-driven decisions.

Amplify Your Marketing with the Power of Saras Pulse

For marketers, precision is everything. Here’s the magic wand that every D2C marketer dreams of.
  • Extended Reach Beyond Cookies : Break free from cookie limitations to retarget customers beyond the 7-day window and recapture lost opportunities.
  • 100% Accurate Data Collection : Capture every customer interaction, overcoming the blind spots caused by ad blockers and restrictive privacy settings.
  • Hyper-Personalized Campaigns : Segment your audience with precision, leveraging behaviors and attributes to create campaigns that drive engagement and conversion.

Win Your Customers by
Truly Knowing Them

Bringing all advanced tools in one platform to unlock actionable insights, enabling smarter decision-making and scalable growth. Here’s how Saras empowers you across key areas of customer analytics:

Cohort Analysis

Identify retention and churn trends over time.
Measure the impact of strategies on specific customer groups.
Optimize acquisition by targeting high-value cohorts.

Advanced Segmentation

Group customers by demographics and behavior.
Personalize campaigns to boost engagement and conversions.
Focus resources on high-value segments for maximum ROI.

Attribution Insights

Track channel performance across the customer journey.
Identify top-performing campaigns and allocate budgets smarter.
Use multi-touch attribution for a complete performance view.

Customer 360° View

Centralize all customer interactions in one view.
Build detailed profiles by combining data from multiple sources.
Enable personalization and informed decisions with unified insights.

Who Is Saras Pulse For?

Pulse is perfect for omnichannel businesses aiming to:
Gain deeper customer insights.
Improve retention and reduce churn.
Identify upsell and cross-sell opportunities.
Boost marketing ROI and acquire ideal customers.
Make smarter, data-driven decisions.

Read some of our best
Case Studies

$900,000
Incremental Rev
January 14, 2025
$900,000 Incremental Revenue Achieved from Reactivating High-Value Customers
Show case
20%
Increase in AOV
January 14, 2025
20% Increase in AOV and 7x faster GA4 Implementation
Show case
20%
Elevation in Paid Search
January 14, 2025
20% Elevation in Paid Search & 1.7 X Social Attribution
Show case

Ready to Stop Guessing and Start Growing?

Ready to see how Saras Pulse can transform your e-commerce marketing strategy ? 

We answer all your queries

How does Saras Pulse ensure accurate data collection despite privacy restrictions?
Saras Pulse ensures data accuracy by using first-party data integrations and secure server-side tracking methods. Its privacy-first approach complies with regulations like GDPR and CCPA, ensuring businesses can collect and analyze data without compromising customer privacy.
How does Saras Pulse provide actionable insights for customer segmentation?
Saras Pulse analyzes customer behavior and transaction data to create detailed segments, such as high-value or at-risk customers. It uses advanced models like RFM analysis to uncover actionable insights, enabling businesses to personalize marketing efforts and improve engagement.
How can Saras Pulse help optimize my marketing spend and track ROI?
Saras Pulse centralizes marketing data from multiple platforms, providing a comprehensive view of campaign performance. It identifies high-performing strategies, highlights areas for improvement, and tracks key metrics like CLTV and CAC to ensure your marketing spend delivers the best ROI.
Is there a free trial available for Saras Pulse?
Yes, Saras Pulse offers a free trial to allow potential users to explore its features and understand how it can address their business needs. The trial period enables brands and agencies to experience the platform’s capabilities, such as omnichannel data aggregation, customer insights, and actionable analytics, without committing to a purchase. To start a free trial, you can visit the official Saras Analytics website and follow the trial registration process.