Balaji is the Co-founder of Saras, where he leads the revenue and finance functions. With a deep passion for enabling organizations to become truly data-driven, he helps businesses unlock the full potential of their data to drive growth and efficiency. Beyond work, Balaji is an avid sports enthusiast, enjoying cricket, badminton, and tennis whenever he gets the chance.
Customer Retention Analytics: A Comprehensive Guide (2025)
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April 7, 2025
Ecommerce Customer Value: How to Calculate & Improve It (2025)
Learn what eCommerce Customer Lifetime Value (CLV) is, why it matters, how to calculate it, and data-driven strategies to improve CLV and profitability.
February 12, 2025
How D2C Brands Can Build Resilience in ‘Trump-tariffs Era’ With Supply Chain Uncertainty?
Discover how D2C brands can navigate tariffs, supplier price hikes, and supply chain disruptions with real-time profitability insights and proactive strategies.
April 1, 2024
Data Dominance in eCommerce: A CEO's Blueprint for 1000x Triumph
Discover how CEOs can harness data-driven strategies to achieve 1000x growth in eCommerce. Learn actionable tips for scaling and driving innovation.
September 28, 2023
Best Data Analytics Company for eCommerce Brands and Agencies in Austin
Best Data Analytics Company for eCommerce Brands and Agencies in Austin. Need for astute data analytics services tailored to the unique demands
March 8, 2023
eCommerce Analytics 101 | What is eCommerce Analytics
eCommerce Analytics: Metrics, Best Practices, Case Studies, and Use Cases for Driving Sales and ROI
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