Blogs

Why Every Organization Needs A Data Analyst?

24 Mar 2020

Every modern company has data that they generate on a daily basis which can be used to improve their...

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Little known ways to position products on your...

23 Mar 2020

Let us first understand what is product positioning ? Scenerio 1, imagine a customer going to an apparel store and...

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Customer Segments Can Cut Down Your Campaign...

17 Mar 2020

With the advent of Digital era, marketing players have greater reach which works in their favor when rightly...

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Get More Out of Your Facebook Ad Campaigns By...

16 Mar 2020

Nowadays the average person spends an upward of 40 minutes on Facebook each day, making it a very lucrative platform...

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10 Best Customer Acquisition Strategies Used By...

09 Mar 2020

What is Customer Acquisition? Customer Acquisition is one of the most important aspects of any business....

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Best Keyword Strategies Applied by Brands

06 Mar 2020

Are You Losing Revenue Due to the lack of Good Keyword Strategies? If you own or run an online business,...

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Why Revenue Mapping in Google Analytics Is...

28 Feb 2020

What Is The Default Currency Used In Google Analytics? The currency metric is the most forgettable one...

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10 Useful Tips to Optimize Your Amazon Ads

27 Feb 2020

Why are Amazon Ads so popular? Competition on Amazon has been heated up in the last few years. Many sellers...

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Ignore Customer Service at Your Own Risk

26 Feb 2020

Happy and satisfied customers often buy products or services repeatedly and require minimal marketing effort to do...

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Evaluate Price Skimming Strategies Over a Long...

25 Feb 2020

Why limit your product to a specific customer segment when you can generate more revenues by having a well...

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How Important Product Sequencing Is to The World...

25 Feb 2020

Do you know that placing your products in the right sequence can increase your revenue? Leading brands sequence their...

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How Some Online Businesses Are Utilizing 404...

24 Feb 2020

Is your website's bounce rate way too high? Is it not a common observation that the visitors who are coming to...

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Various Paid and Non-Paid Channels in Google...

24 Feb 2020

How do your visitors get to your website? If you have ever wondered about this, the chances are that you are using...

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You Are Losing More Through Product Returns Than...

21 Feb 2020

Returns are an integral part of any e-commerce business. E-commerce has boomed mainly because of the convenience that...

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Are you Losing Money by Promoting Your Own...

21 Feb 2020

It is typical for most Brands to go for promotional sales every now and then stating occasions such as Stock...

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How to Fully Utilize Your WebEngage Platform?

20 Feb 2020

Why is WebEngage one of the Top Emerging CRM Platforms? Webengage is the platform that provides contextual...

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How Some Sellers Are Getting More Out of Amazon...

20 Feb 2020

With the technological boom in the last couple of decades, millions of people now have regular access to the internet....

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Why Amazon MWS is So Popular Amongst Sellers?

18 Feb 2020

What is Amazon MWS ? Amazon Market Web Services, popularly known as Amazon MWS, is an integrated web...

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Why A Lot of Businesses Are Using Zoho CRM?

18 Feb 2020

What Makes Zoho CRM So Popular? Zoho CRM is one of the most popular CRM applications across the globe. This...

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How to Easily Approach Data Analytics for Complex...

11 Feb 2020

With the increase in internet penetration across the world, and with the increased affordability of mobile devices,...

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How Upselling Helps You Increase Your Revenue?

05 Feb 2020

Upsell is one of the most widely used concepts in marketing analytics. It is the process in which companies or brands...

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Fix Incorrect Bounce Rates in Google Analytics

04 Feb 2020

How well is your site performing? Bounce Rates have always been the measure for determining it. High Bounce rates...

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Determine Lead Quality with FreshSales

30 Jan 2020

Lead Scoring on FreshSales Lead scoring is a technique of ranking captured leads in order to determine...

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Application of Advanced Analytics in...

29 Jan 2020

E-commerce market comprises of various functional elements. Merchandising is one of the most critical functions in the...

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What is Google BigQuery

29 Jan 2020

Before we jump into what Google BigQuery is, it is worthwhile to understand the origins of the technology that powers...

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Intelligent Product Feeds

19 Dec 2019

Product data feeds are CSV, text or XML files containing detailed product information. These are generally used by...

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7 things you probably didn’t know about...

01 Dec 2019

Oracle has always been a database powerhouse. Several rich features that were available as add-ons are now available...

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What is your excuse to not have a data warehouse?

26 Nov 2019

Well, if you are one of those who are still debating about the technical reasons to justify having a data warehouse,...

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Swap your legacy system for Automated ELT with...

26 Nov 2019

Swap your Legacy System for Automated ELT with Daton Let us start by asking a few questions. How old is your...

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Is Google Bot blocking your ads?

26 Nov 2019

It is a common occurrence for marketing agencies to run into situations where Google’s Bot mistakenly decides to...

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Popular Customer Retention Strategies Used by...

26 Nov 2019

Acquiring new customers is always tempting but existing customers also have a powerful impact on your revenue....

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How to Manage Inventory Data Effectively To Drive...

26 Nov 2019

Importance of Inventory Data in E-commerce Reporting and analytics are essential to any retailer...

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Google Cloud Platform – Google BigQuery...

24 Nov 2019

Google Cloud Platform is the first public cloud to offer a genuine, petabyte-scale data warehouse service. It is...

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Amazon Redshift Pricing

24 Nov 2019

Amazon Web Services (AWS) is the first public cloud or cloud computing provider to offer a cloud-native,...

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What is a data pipeline?

24 Nov 2019

Before we start talking about the data pipeline, let us look at why the industry surrounding the data pipeline has...

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10 reasons why relying on Google Analytics for...

23 Nov 2019

Google Analytics (GA) is the most popular cloud analytics platform among businesses. It was originally designed as a...

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Cost-effective data warehousing with Daton and...

21 Nov 2019

Businesses these days are gravitating more and more towards the best of breed applications to fulfill specific...

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Product improvements Using Customer Support...

21 Nov 2019

Product improvement is enhancing existing products by a firm which are already marketed and sold to...

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Calculate Sell Through Rate Easily

21 Nov 2019

Inventory management has always been difficult with omnichannel presence for businesses, especially in an eCommerce...

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Can We Support Customers Based On Their Lifetime...

14 Nov 2019

Why Customer Lifetime Value Is Important? One of the important goals of any business is to keep increasing...

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12 signs that you should invest in a data...

23 Oct 2019

Below are some telltale signs that it is time to invest in a data pipeline. No data warehousing In an age where...

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Measuring the impact of your customer service on...

06 Oct 2019

The biggest battleground for customer acquisition today is the browser. Every business is battling to get the...

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It is time for every business to own a data...

06 Oct 2019

The value of having a data warehouse containing data from all the different sources i.e., applications, databases,...

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